65 expert logo design tips | Creative Bloq
Here’s everything you need to know to take your logo design skills to the next level.
Logo design is all around us. To the general public, logos serve as an instant reminder of a company or a product; to the client they’re the point of recognition on which their branding hangs; and to us designers they represent the challenge of incorporating our clients’ ideologies into one single graphic.
No wonder, then, that logo design features so prominently in our lives. In an age where everyone must have a website to support their product, service or the company behind it, the demand for a top-class logo has never been higher.
More logo designs are out there than ever before, and with that comes the challenge of being different. How do you create something original that stands out in a sea of identities? And how do we create something quickly while retaining quality?
In this article, we’ll first look at the basic principles of designing a logo and share some pro tips for finessing your process…
01. Online design sites
02. Learn logo 101
03. Establish your own design process
04. Price your work accordingly
05. Learn from others
06. Avoid the cliches
07. Research your audience
08. Immerse yourself in the brand
09. Keep all your sketches
10. Do your online research
11. Fight the temptation to imitate
12. Don’t let clients dictate
13. Mind mapping and mood boards
14. Create a board and rip it up..
Read More at Source: 65 expert logo design tips | Creative Bloq